By Hanna Flint
Published: 16:08 EST, 29 May 2014 | Updated: 02:49 EST, 30 May 2014
Essex girls are known for going over the top when it comes to hair, make-up and clothing, and it seems Ferne McCann had that in mind when picking out her latest swimsuit.
The TOWIE star shared a selfie in which she is pictured wearing a garish pink snakeskin print design which she had matched her manicure too.
Ferne's vibrant swimsuit certainly wouldn't look out of place when the cast head to Marbella to start filming The Only Way Is Marbs.
Get the Essex look: Ferne McCann wears garish snakeskin print swimsuit in latest selfie
The swimsuit is from the ModeMwah collection, whose celebrity fans include Chelsee Healey and TOWIE star Jasmin Walia.
But on Thursday night, Ferne was supporting her own designs as she attended a pop-up event at Meadowhall shopping centre in Sheffield.
McCann had recently launched her capsule range for Lasula boutique, and was on hand to greet women who wanted to check out the range.
Let's have a party: Ferne shares another selfie, and it looks like she's ready to film The Only Way Is Marbs
Design: Ferne is the latest reality star to branch into fashion, and so headed to Meadowhall shopping centre in Sheffield to promote her capsule collection
Fern wore the 'Flutter My Lashes' purple playsuit with a black coat and grey peep-toe heels. Her mum had plaited her hair before the event.
Amy Childs was also at the event promoting, you guessed it, her own fashion collection.
Amy has already had some success in the beauty industry, which as a trained beautician seems to be an obvious business move, but now she's branching out into womenswear.
Modelling her own design: Ferne wears the 'Flutter My lashes' playsuit from the range stocked at Lasula Boutique
Bandwagon: Reality star Amy Childs has also decided to enter the fashion game and release her own womenswear collection
Of course Childs modelled one of her own items, a black and white jumpsuit with flared trousers given an Eighties feel thanks to her bouffant hairdo.
Dorothy Perkins, the high street women's fashion retailer, will be stocking the Amy Childs Collection in just 10 stores across the UK.
'I'm so excited to be launching my collection at Dorothy Perkins and unveiling my designs to the shoppers of Meadowhall at their Ladies' Night event,' Amy said at the ladies' night event, reports the Sheffield Telegraph.
'With the party and wedding season coming up, everyone deserves to look gorgeous and feel sexy this summer, and I can't wait for my dresses, jumpsuits and playsuits to be available to every girl shopping for that special occasion.'
Eighties: Amy wears a white and black jumpsuit with her hair given a bouffant lift
Buyers: Dorothy Perkins, the high street women¿s fashion retailer, will be stocking the Amy Childs Collection in just 10 stores across the UK
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